Referral Partner Programs
We collaborate with different types of referral partners. Please choose the model that fits your role below.
Advisors & fiduciaries
Non-compensated, compliance-friendly collaboration
Non-fiduciary deal referrers & intermediaries
Success-based referral compensation
View Transaction Referral Model
Creating Value for Clients
Brentwood Growth connects qualified business owners with a structured sell-side M&A process while rewarding trusted referral partners. If you work with business owners who may sell in the next 6–24 months, we help you create a better outcome for your client through valuation clarity, buyer access, and disciplined execution, while also building an additional income stream through success-based referral compensation.
Referral Partners Welcome Video
Value Proposition
- Additional income pipeline for referral partners
- Helps referral partners’ clients transition to next life chapter
- Helps referral partners recoup potential lost income from client retirement
- Helps referral partners provide added value to their clients
- Full service handling of process after introduction
- Regular updates on the status of the deals
Eligible for Transaction Referral Fees:
- Insurance Brokers / Agents
- Consultants & industry advisors
- Former operators / executives
- Buy-side advisors
- Bankers (where permitted)
Not Eligible for Referral Fees:
- Registered investment advisors
- Fiduciary financial planner
(These partners collaborate non-compensated.)
How It Works
From introduction it can take several weeks to have the calls with the seller, get the financials, complete the valuation and get the listing agreement signed. From there, it usually takes 6-9 months to get the business sold. We will communicate with you regularly on the progress of the transaction.
This is a great way to build a pipeline of additional income and truly help people realize their lifetime dream of selling their business and move to the next chapter of their life.
If you would like to learn more, please contact us below.
Process Steps
- Initial introduction
- Agreement signing between referrer and Brentwood Growth
- Initial seller engagement (several weeks):
- Calls with seller
- Financial review
- Valuation completion
- Listing agreement signing
- Sale process (6-9 months)
- Regular process updates
Referral Program Structure
10%
of Brentwood Growth’s success fee
Base on Double Lehman Formula:
- 10% on first million
- 8% on second million
- 6% on third million
- 4% on fourth million
- 2% on amounts over $4 million
| Transaction Value | Brentwood Fee | Referral Fee |
| $1,000,000 | $100,000 | $10,000 |
| $2,000,000 | $180,000 | $18,000 |
| $3,000,000 | $240,000 | $24,000 |
| $4,000,000 | $280,000 | $28,000 |
| $5,000,000 | $300,000 | $30,000 |
| $6,000,000 | $320,000 | $32,000 |
| $7,000,000 | $340,000 | $34,000 |
| $8,000,000 | $360,000 | $36,000 |
| $9,000,000 | $380,000 | $38,000 |
| $10,000,000 | $400,000 | $40,000 |
FAQs
Answered by Expert Business Advisors
Who is a good referral for Brentwood Growth?
A good referral is a business owner in home services, trades, or mission-critical services who may sell in the next 6–24 months and has meaningful, stable cash flow.
Do I need to “sell” the owner on Brentwood?
No. You make the introduction our team explains the process, runs the valuation, and confirms fit directly with the owner.
How does the referral agreement work?
We sign a simple agreement confirming the referral relationship and communication expectations before seller engagement progresses.
What determines the multiple a buyer will pay?
Size of the EBITDA / cash flow
Amount of new construction and project based work
Amount of service and maintenance work
Revenue growth year over year
Marketing reputation management
Lead generation program
Size of technician crew
Business runs independent of owner involvement
How is the referral fee calculated?
Referral partners earn 10% of Brentwood Growth’s success fee, based on the fee schedule shown (Double Lehman-style example).
What if the owner isn’t ready to sell right now?
That’s common. We can still provide valuation clarity and readiness guidance so the owner can sell later with a stronger outcome.
Will I receive updates after the introduction?
Yes. We provide regular process updates so you understand progress and major milestones—without pulling you into day-to-day execution.
Is the process confidential?
Yes. We manage outreach and diligence with confidentiality as a priority, and we coordinate disclosure once there’s buyer fit.
Does the owner pay anything upfront?
It depends on the engagement structure, but our model is typically success-based for the transaction component.
How does Brentwood Growth get paid?
We are paid a success fee at closing if and when the transaction is completed.
The range of the fee varies based upon the size of the transaction. There is no retainer or monthly support fee during the process.
We only get paid if a deal is completed. Our pricing model is based on industry accepted Double Lehman scale.
Am I locked in once we start the process?
You are never locked into a commitment to the process or with us. If at any time you change your mind or are not satisfied with our performance, you can cancel the agreement and nothing is owed. Furthermore, if you are not satisfied with any offer or any buyer you are under no obligation to accept the offer.
How do I join the program?
Use the sign-up form on this page (or book a call). We’ll confirm fit and share the referral agreement