THE BEST ADVICE ON THE MARKET
Sell Or Scale, With John Bartlett
Sell Or Scale is hosted by John Bartlett, the seasoned entrepreneur and founder of Brentwood Growth. Each episode features engaging conversations with private equity firms, consolidators, and strategic buyers who are actively seeking to acquire companies in the home service industry, including HVAC, roofing, and landscaping businesses, among others. Drawing from his extensive experience as the former president of a $100 million service company and his involvement in multiple business acquisitions and sales, John offers listeners a wealth of knowledge on business growth and transition strategies.
Not sure what your business is worth today?


THE BEST ADVICE ON THE MARKET
Sell Or Scale, With John BartlettSell Or Scale is hosted by John Bartlett, the seasoned entrepreneur and founder of Brentwood Growth. Each episode features engaging conversations with private equity firms, consolidators, and strategic buyers who are actively seeking to acquire companies in the home service industry, including HVAC, roofing, and landscaping businesses, among others. Drawing from his extensive experience as the former president of a $100 million service company and his involvement in multiple business acquisitions and sales, John offers listeners a wealth of knowledge on business growth and transition strategies.
Sell Or Scale: Recent Interviews

Why Marketing Fails: The Truth About Growing Home Service Businesses from $3M to $10M+ | Rich Ideas
Get the Free Guide Adam Rich and Lindsay Fulton from Rich Ideas reveal why most home service businesses struggle with marketing and what it takes to scale from $3M to $10M+. They break down the 3:1 ROI rule (every marketing dollar should generate $3 in revenue), why...

Common Bookkeeping Mistakes Costing Your Business Money | Sell or Scale
Get the Free Guide Are your books a mess? John Bartlett of Brentwood Growth talks with Christopher Mallery, CEO of Top 2 Bottom Business Solutions (serving 1,300+ clients), and consultant Gretchen Johnson about the critical foundations of bookkeeping. They discuss...

Family Office Buyer Reveals What Makes $1-3M Service Businesses Irresistible | Anuj Khandelwal | The Rooted Ventures
Get the Free Guide Anuj Khandelwal from The Rooted Ventures shares what family offices look for when acquiring $1-3M EBITDA service businesses. With private equity experience from Ares Management and 40+ years of family business operations, Anuj reveals his investment...
From Wall Street to Main Street: Building Value in Commercial Services | Griffin Rotman Interview
Get the Free Guide In this insightful episode of Sell or Scale, Griffin Rotman from Roystone Capital Management LP shares his journey from Wall Street to building investment platforms in commercial services. Unlike traditional private equity with rigid 3 to 5-year...

PipeDreams’ Dave Lewis Reveals Home Service Business Acquisition Strategy | HVAC & Plumbing Roll-up Insights
Get the Free Guide This Brentwood Growth podcast features John Bartlett interviewing Dave Lewis, who leads acquisitions at PipeDreams, a home services roll-up targeting residential HVAC, plumbing, and electrical businesses. Dave explains that PipeDreams has acquired...
How to Build a Profitable Trades Business, with Greg Crabtree
Get the Free Guide Is your trades business stuck in the $1M–$5M “black hole” of growth? You’re not alone. In this episode, John Bartlett of Brentwood Growth sits down with author and profitability expert Greg Crabtree to break down how to escape the chaos—and finally...
Private Equity in Roofing: How BZR Advisors Builds Partnerships
Get the Free Guide In this insightful episode of Sell or Scale, John Bartlett interviews Mike Blumenfeld of BZR Advisors about private equity investments in the roofing industry. Mike explains how BZR Advisors, formed with partner Jim Ziminski, serve as exclusive...

Navigating Business Sales: Blue Cardinal’s Journey from Owner to Acquirer | Sell or Scale Podcast
Get the Free Guide In this episode of Sell or Scale, host John Bartlett interviews Trey McWilliams and Joe Fox of Blue Cardinal Home Services Group, a platform focused on acquiring HVAC and plumbing businesses across the Sunbelt region. Trey shares his...

Sell or Scale with Josh Ford: Insights into Acquiring and Growing Home Service Businesses
Get the Free Guide In this episode of Sell or Scale, John Bartlett interviews Josh Ford with Engage Group Partners, specializing in acquiring and growing residential HVAC, plumbing, and electrical service businesses across Michigan, North Carolina, and Washington....
From Founders to Acquirers: Building a Foundation Repair Platform with Basement Kings
Get the Free Guide In this episode of the Sell or Scale podcast, host John Bartlett interviews Max Mortimer and West Hubbard, Co-CEOs. The duo discusses their joint venture, Basement Kings USA, a platform for acquiring foundation repair and basement waterproofing...
Private Equity Insights: What Makes Your Business Attractive to Buyers | Sell or Scale with Ariez Dustoor
Get the Free Guide In this episode of the Sell or Scale podcast, John Bartlett from Brentwood Growth interviews Ariez Dustoor of NB Group, a private equity firm specializing in first institutional investments in founder or family-owned businesses. Ariez shares...

Partnering with Infinity Home Services: Value-Driven Growth in Residential Roofing
Get the Free Guide In this episode of Sell or Scale, host John Bartlett interviews Doug Hipple and Tom Basch from Infinity Home Services (IHS), a company focused on partnering with residential roofing businesses across North America. The conversation explores...

From Family Ladders to HVAC Empire: Building a $400M Service Business | Sell or Scale with Jack Werner
Get the Free Guide In this enlightening episode of Sell or Scale, John Bartlett interviews Jack Werner, who shares the remarkable journey of HomeX Services Group from a 2016 startup to a $400M revenue powerhouse employing 1,500 people across six states in the HVAC,...

How HighGround Partners with Top Restoration Companies | Featuring Griffin Brand
Get the Free Guide In this insightful Sell or Scale episode, John Bartlett from Brentwood Growth interviews Griffin Brand, Vice President of Corporate Development at HighGround, to explore how their growing family of restoration companies partners with successful...

Private Equity Insights: How PE Firms Value and Grow Service Businesses | Matt Raimondi, Silvermine Growth Partners
Get the Free Guide In this episode of Sell or Scale, host John Bartlett sits down with Matt Raimondi, co-founder of Silvermine Growth Partners, to discuss the intricacies of private equity investment in service-based businesses. Matt shares his extensive experience...

How Roofing Businesses Get Acquired by Private Equity | Radnor Roofing Case Study | Brentwood Growth
Own a roofing business? See what private equity buyers will pay.Get the Free Guide Join John Bartlett from Brentwood Growth as he sits down with David Zickler of Radnor Roofing to discuss the growing interest in residential roofing companies from private equity firms....


